Outer Banks Brewing StationIya Terra

As the genre of Reggae music is continuously evolving, Los Angeles, California, based Iya Terra has found a way to take the messages of traditional Roots-Reggae and seamlessly mash them up in a today version. The young group of musicians have chosen the name Iya Terra, meaning “Higher Ground,” as the launching pad to create positive, conscious music while spreading messages of anti-establishment, simple living, and a healthy lifestyle. Their modern approach to the music, high-energy performances and full sound add a new dimension to traditional Reggae that appeals to an audience of all ages, opening the doors for them to be labeled as one of today’s leaders in the “New Roots” movement.